Starting an online business is an exciting venture. Some start online stores for a change of pace, to be their own boss. Others just want to make some extra money in their free time. Others love the feeling of turning their hobby or passion into a business. Whatever your reason for starting and online store may be, we are sure it will be a rewarding experience. Here are a few helpful ideas for starting your online store.
Choose A Good Name
This may sound like a no-brainer, but their are some online stores out there that are missing out on thousands of potential customers because of their business’ name.
For example, let’s say you want to start a business selling paintings of the ocean. You say “I know the perfect name! I’ll call it ‘Ocean Paintings’”. You set up your store and call all of your friends and tell them to check out your new online shop. A few minutes later, your friends start calling you back saying “I can’t find it.” which ‘Ocean Paintings’ am I looking for?”.
This is why it’s important to choose a relatively unique name. People may try and search for your store in a search engine or on social media. Having something memorable and unique to call your store is to your benefit.
Come Up With A Plan BEFORE You Open Your Store
Since starting an online store is arguably easier to open than a physical store, you may be tempted to open your shop before you are ready to start your business. It is important to make a good first impression on customers so that they will come back or refer you to their friends or family.
Before you open your online store, ask yourself:
- Do I have enough product to start selling?
- Am I ready to ship?
- Do I have a policy on lost or damaged items?
- Am I prepared to answer questions about my store/product?
Get Help Setting Up Your Store
lf you are new to Shopify, you are at the right place. We offer services to completely set up your store. From finding a domain, to installing a theme and setting up a homepage. That way, you won’t have to worry about setting up everything yourself. You can spend more time coming up with a solid business strategy for your new online store. We know that starting an online store for the first time can be stressful, we are here to help!